Thursday, June 25, 2009

FGI Fashion Flash Panel Speaker

Last night I was part of a panel including Vanessa Rochman, Design Director of Metalicus and Elle Roseby, CEO of Sportsgirl with moderator Patty Huntington. This was for Fashion Group International's Fashion Flash series held in London, Milan, Paris, Sydney and Melbourne.

After featuring a 50min presentation of the top trends for Autumn Winter 09/10, Patty asked Vanessa, Elle and myself of our experiences in the local Melbourne market in terms of retailing, how the economic climate had impacted on business, how we interpret trends and the natures of our social networking strategies.

It was revealed that Sportsgirl were planning a new website re-launch with a forum, blog, full time online editor, twitter integration and a new super flagship store to be opened in August at Chadstone. Metalicus also revealed that they were planning a huge program of variations on the "little black dress" for their investment orientated customers who wanted more classics and versatility in their wardrobes rather than fast fashion.

For those who missed out, there will be another panel in September as part of Fashion Exposed.

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